LinkedIn

Healthcare Social Media, Google Stats

  • It’s Friday and we’re digging into some Google Analytics for the first full-month performance of a website we manage.  Not only will this provide a baseline for future monthly and annual growth comparisons, what we learn from our breakdowns will help increase our client’s website’s relevance to its target market.
  • Tomorrow, our Social Media Consultant Stephen FitzGerald will make a presentation to the Northeast Ohio Nurse Practitioners about social media, nursing and healthcare, entitled “Intro to Social Media: Vital Signs?”

Project Notes… Marketing Online

  • Rewriting online advertising copy for a law firm client in Cleveland, Ohio.
  • Setting up a more professional email account for a retailing client who sells handmade goods on Etsy.
  • Managing and posting to a client’s Twitter, LinkedIn and Facebook accounts.

Notes… Facebook Then and Now

  • In 2004, when Facebook was conceived, its founders could never have imagined its future growth.  At the time, Mark Zuckerberg hoped his fellow Harvard University students might like the online social network.
  • Coming into 2012, Facebook has about 800,000,000 users in general and niche communities around the world.  Facebook continues to grow geographically, globally and locally.
  • Pleased to be helping a Cleveland, Ohio client in the career coaching space manage her social media marketing, including Facebook, Twitter and LinkedIn.